Socialad co-founders collaborated and promoted with digital content producers to increase their brand awareness during the period when they were selling products on e-commerce platforms between 2020-2022. During their work with digital content producers, they encountered many problems.
It has been observed that a few of the digital content producers have less interaction than they seem, and most of their followers consist of fake or frozen social media accounts. In addition, working with more than one digital content producer created difficulties in terms of time and effort. It has been observed that the process of managing cooperation and promotion processes increases the current workload.
It was thought that many deficiencies and problems mentioned above should be solved. As a result, it was decided to establish the platform called "Socialad" and to eliminate these problems and deficiencies, and necessary steps were taken.
It has been observed that a few of the digital content producers have less interaction than they seem, and most of their followers consist of fake or frozen social media accounts. In addition, working with more than one digital content producer created difficulties in terms of time and effort. It has been observed that the process of managing cooperation and promotion processes increases the current workload.
It was thought that many deficiencies and problems mentioned above should be solved. As a result, it was decided to establish the platform called "Socialad" and to eliminate these problems and deficiencies, and necessary steps were taken.
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