IJA

The "ija" mobile application is a digital solution that solves a recurring problem encountered by the rural craftswoman of the land or of the crafts: how to be accessible and reachable for the potential customer.
Indeed, locating in the rural environment is very difficult because the visitor / foreign buyer in the village or the city has difficulty in orienting himself and finding the address sought in an environment where the streets are often without a plate. .
The indications are often a grocer or a vacant lot.
Our application "ija" is timely to geolocate the craftswomen and make them accessible.
This accessibility is a tool for strengthening these women. Geolocation on Google Maps is a big step towards socio-economic integration. A big step towards the financial empowerment of the artisan, in general, but especially rural.
In addition to accessibility, "ija" gives visibility to the craftswoman since she exhibits photos of products and items for sale.
We hope all the prosperity to the beneficiaries of this first application carried out in the most remote areas of the Kef region as well as in the countryside of Manouba and greater Tunis.