This project, which started from the awareness that ‘the existing convenience stores are no longer convenient for our generation,’ was planned and designed to suit the current generation who views consumption as a cultural act and a way to express themselves. In our generation, it can be said that it is convenient to practice 'cultural consumption' rather than simple consumption. Accordingly, Nice Weather will become a convenience store filled with brands full of cultural elements, offering a variety of categories from clothing, food and household goods to cosmetics and furniture. In addition, it will be used as an artist's gallery and performance hall, and it will be reborn as a space that fulfills the meaning of convenience desired by the current generation. The name of Nice Weather was given by CEO Noh Seung-hoon, who has liked convenience stores since childhood, when he first opened the convenience store in front of his house and remembered the refreshing feeling and sunny weather he went to eat chicken legs and cup noodles every day. Since then, the form of convenience stores has not changed for the past 30 years, and Nice Weather was born to add a new concept to functional convenience stores that no longer feel fresh. By satisfying the needs of our generation, Nice Weather will usher in a new era with an attitude of wishing for sunny weather in our hearts.
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