Overview: Taukeli Yu Co., Ltd. (TLW) is Taiwan's first large-scale home repair and DIY store chain, founded in 1995. In 1996, the company's first branch was established in Nan Kan District, Taoyuan City, Province Taoyuan (today known as Taoyuan). The brand's philosophy is to provide the best home repair solutions and help every customer who comes to "Takoli U" to build their home and achieve happiness, focusing on customer service and providing home repair solutions with the motto "ask for it, find it and deal with it". Currently, there are 26 supermarkets across Taiwan, as well as 1 smart store and 6 small community stores. The Tavakoli U brand membership includes: Tawakkoli iHome Card, Tawakkoli iHome mobile app, and Tawakkoli iHome official account on LINE app.
the date:
- In 1995, Tawkeli iHome, a subsidiary of Tawkeli Business Group in Taiwan, and British supermarket giant Kingfisher Plc jointly share half of the shareholding to establish Tawkeli Chuifeng Co., Ltd. as the first foreign B&Q subsidiary in Taiwan. In 1996, the company's first branch was established in Nankan District, Taoyuan City, Taoyuan Province, under the name of "B&Q Taooli Yu".
Among Kingfisher Group's many overseas investments, Taiwan is the most profitable, with revenues in 2006 of more than NT$10.6 billion. By the end of 2007, the company had no less than 22 branches and online stores in Taiwan. In terms of home repair products, its main competitors are the Homebox brand of Taiwan's Boleli Trading Company, as well as the chain ironware market in central Taiwan occupied by Zhenyu Ironware Stores.
- On December 18, 2007, Taukeli Group Chairman Hou Tang Xiong announced the acquisition of 50% of Kingfisher's stake in Taukeli Choifeng for NT$3.46 billion, fully integrating Taukeli Yu into Taukeli Group. According to the agreement, the Tavakoli Group will still be able to use the English "B&Q" brand in Taiwan for two years, after which it will no longer be able to use it, and continue to use the Chinese "B&Q" brand.
- In 2010, the name of "B&Q Taokeli Yu" was officially changed to "Taokeli Yu", and after that, the name of "Taokeli Choifeng" company was changed to Taokeli Yu.
- On January 23, 2016, it opened Taokli Yu in Shitun, Taoyuan City, the first independently operated store.
l and brings together furniture, dining desk, Taukeli U, Taukeli and Happiness, to create a multi-sector shopping experience and develop a new operating model.
- On January 11, 2019, Tookley Yue opened in Dadun, Taichung City, officially entering the fifth period trade battle zone in Taichung, changing the display mode of goods from huge display and high shelves to improving the situational display ratio in a small space, and enhancing product experience, And more new commercial services such as digital shelves, electronic labels, identification of products by new technology such as RFID, and online shopping with the help of digital services. Customers can shop in the store without the restrictions of inventory and supply assortment, to achieve a new shopping experience that enables play in place and online purchase, break down the barriers of online retail, provide consumers with more diversified shopping choices, and display the charm of new retail smart stores.
- In July 2019, Linkou Department Store was established in Linkou and Longgang Department Store in Zhongli. The group stores were selected to meet the needs of local residents, provide high-quality products and specialized services, and include more diverse household products such as general goods, school supplies and snacks.
the date:
- In 1995, Tawkeli iHome, a subsidiary of Tawkeli Business Group in Taiwan, and British supermarket giant Kingfisher Plc jointly share half of the shareholding to establish Tawkeli Chuifeng Co., Ltd. as the first foreign B&Q subsidiary in Taiwan. In 1996, the company's first branch was established in Nankan District, Taoyuan City, Taoyuan Province, under the name of "B&Q Taooli Yu".
Among Kingfisher Group's many overseas investments, Taiwan is the most profitable, with revenues in 2006 of more than NT$10.6 billion. By the end of 2007, the company had no less than 22 branches and online stores in Taiwan. In terms of home repair products, its main competitors are the Homebox brand of Taiwan's Boleli Trading Company, as well as the chain ironware market in central Taiwan occupied by Zhenyu Ironware Stores.
- On December 18, 2007, Taukeli Group Chairman Hou Tang Xiong announced the acquisition of 50% of Kingfisher's stake in Taukeli Choifeng for NT$3.46 billion, fully integrating Taukeli Yu into Taukeli Group. According to the agreement, the Tavakoli Group will still be able to use the English "B&Q" brand in Taiwan for two years, after which it will no longer be able to use it, and continue to use the Chinese "B&Q" brand.
- In 2010, the name of "B&Q Taokeli Yu" was officially changed to "Taokeli Yu", and after that, the name of "Taokeli Choifeng" company was changed to Taokeli Yu.
- On January 23, 2016, it opened Taokli Yu in Shitun, Taoyuan City, the first independently operated store.
l and brings together furniture, dining desk, Taukeli U, Taukeli and Happiness, to create a multi-sector shopping experience and develop a new operating model.
- On January 11, 2019, Tookley Yue opened in Dadun, Taichung City, officially entering the fifth period trade battle zone in Taichung, changing the display mode of goods from huge display and high shelves to improving the situational display ratio in a small space, and enhancing product experience, And more new commercial services such as digital shelves, electronic labels, identification of products by new technology such as RFID, and online shopping with the help of digital services. Customers can shop in the store without the restrictions of inventory and supply assortment, to achieve a new shopping experience that enables play in place and online purchase, break down the barriers of online retail, provide consumers with more diversified shopping choices, and display the charm of new retail smart stores.
- In July 2019, Linkou Department Store was established in Linkou and Longgang Department Store in Zhongli. The group stores were selected to meet the needs of local residents, provide high-quality products and specialized services, and include more diverse household products such as general goods, school supplies and snacks.
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