OPENBeautiful

The designed totem is not just a brand symbol of the beauty industry, but more importantly, through the resonance of the brand's visual design and consumers as the core, it enhances the value and deep impression of the brand in the minds of customers. The overall design uses the circle as the visual elegance and sexy, and uses black as the main tone, showing the image of women with long black hair; the white image of the face represents purity and simplicity; the big red on the lips shows the image of the overall female, professional fashion, and also It means that the enthusiastic market on the LOGO echoes its key position.
The Open Beautiful design uses black, white, and red as the main design colors. It has different orientations among most of any APP competitors, so it also makes a clear market segmentation.

The English font of Open Beautiful uses black as the base to extend the visual design of the slightly soft style on the left side of the reverse white font, but it is not as rigid as black, so it allows people to increase the connection with the brand and promote its value And the sense of trust, the meticulous and elegant LOGO image will create a new situation in the future beauty APP brand.