The ten municipalities, located near the valley of the River Power, constitute a continuous system is territorially, both as regards the ability to represent a cross-section of resources that characterize the territory and culture of the province of Macerata and the Region brands.
The opportunity to provide the territory with a special web portal was born from the need to create a clear and consistent communication system that can be of use by the local population and tourists, facilitated the identification of valuable resources or specific thematic paths.
The objectives of information, communication and promotion are naturally blended with the desire to meet the daily needs of users, to prefer a vision of the project that exceeds the simple concept of indication or plate, to result in "system" integrated, homogeneous, but Also innovative, that is exploiting the full potential of the latest technologies.
An added value of the project is undoubtedly the continuous interaction between the ten municipalities of the PIT called to participate in the project firsthand how deep connoisseurs of the territory and its excellences.
A major focus of the signage project within the PIT is to give to the territorial identity, which is not identified as a simple summation of Commons but as a recognizable system that intends to implement its level of competitiveness by creating a veritable logo territorial able to identify vocations and specificity of the Valley Power.
Mutual interest and participatory planning are one of the most effective not only for the construction of the project but also for its management over time. The risk of overlap with other elements of signs already in the territory, is limited by the recognition, by the municipalities, graphic identity of the physical design and the strong ability to report the media.
The signage project of ITP uses two systems: the physical and the media not as alternative, but integrating the full potential, the structure of the project in fact has as main objective to coordinate the physical elements with the information to be included on the web.
The opportunity to provide the territory with a special web portal was born from the need to create a clear and consistent communication system that can be of use by the local population and tourists, facilitated the identification of valuable resources or specific thematic paths.
The objectives of information, communication and promotion are naturally blended with the desire to meet the daily needs of users, to prefer a vision of the project that exceeds the simple concept of indication or plate, to result in "system" integrated, homogeneous, but Also innovative, that is exploiting the full potential of the latest technologies.
An added value of the project is undoubtedly the continuous interaction between the ten municipalities of the PIT called to participate in the project firsthand how deep connoisseurs of the territory and its excellences.
A major focus of the signage project within the PIT is to give to the territorial identity, which is not identified as a simple summation of Commons but as a recognizable system that intends to implement its level of competitiveness by creating a veritable logo territorial able to identify vocations and specificity of the Valley Power.
Mutual interest and participatory planning are one of the most effective not only for the construction of the project but also for its management over time. The risk of overlap with other elements of signs already in the territory, is limited by the recognition, by the municipalities, graphic identity of the physical design and the strong ability to report the media.
The signage project of ITP uses two systems: the physical and the media not as alternative, but integrating the full potential, the structure of the project in fact has as main objective to coordinate the physical elements with the information to be included on the web.
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