About Lead Management Summit
Generate interested parties, win new customers, expand existing customers
The marconomy Lead Management Summit shows how so-called “leads” can be generated, new customers acquired and existing customers expanded through the interaction of marketing and sales. Those responsible for marketing and sales from medium-sized companies receive best practice examples from companies and benefit from the exchange of know-how in interactive formats such as barcamps. The participants learn how to use lead management successfully in their company, how to implement current developments and how to optimize corresponding processes.
The marconomy Lead Management Summit shows how so-called “leads” can be generated, new customers acquired and existing customers expanded through the interaction of marketing and sales. Those responsible for marketing and sales from medium-sized companies receive best practice examples from companies and benefit from the exchange of know-how in interactive formats such as barcamps. The participants learn how to use lead management successfully in their company, how to implement current developments and how to optimize corresponding processes.
