ginnaya is an augmented reality app which allows users to virtually depict animated 3D objects and extended media-contents on their mobile devices. Thereby conventional promotion like advertisements, brochures, posters etc can be complemented and extended by virtual contents and products can be brought to life. ginnaya is best described by the fascination of interacting with virtual objects that merge with reality and the playful interaction with products which become emotionally experienceable.
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