GREIFbAR

Augmented Reality (AR) is a powerful but also complex medium. Concepts and feasibility often diverge - potentials remain unused. This is exactly where the "GREIFbAR" app comes in and makes the opportunities and challenges of this mediation tool tangible for cultural institutions and museums - even without prior knowledge of AR. The understanding gained is intended to support people working in the cultural sector in particular in the successful implementation of AR projects and effective communication with project partners.
The following eight modules are currently available and answer some of the most important questions about augmented reality:
• What is augmented reality?
• Why augmented reality?
• AR content
• Tracking
• Expense
• Deployment Media
• Create AR yourself with your own content
• Example projects