As is well known, Vojvodina and Csongrád counties have long had no jointly defined products and services that are jointly advertised and branded. The project will create a new and innovative basis for future joint tourism development and promotion through the following groups of activities: creating a digital database, mobile application and guides, and organizing a multilingual web portal, thematic seminars and workshops for interested stakeholders on promotion, branding and the use of European Union funds. We will create a joint tourism strategic development document, promote specific thematic tours and itineraries at tourism fairs and in the media, and set up a cross-border tourism network, IDENTIS.
The project aims to increase the number of visitors to cultural heritage and attractions along the Tisza River, which will increase the number of tourists and nights spent, as well as revenues from the tourism sector and the service sector. The target groups of the project are: representatives of companies operating in the tourism sector, representatives of the media and the press, households and accommodation establishments and local citizens.
The priority is to create a strategy paper setting out the next steps to be taken in the joint action. One of the first issues to be addressed is the lack of common tourism products and itineraries that will launch the eligible area. The partners agreed that the unique advantage of the region is what the residents of the region, but mostly tourists, have to offer. The natural beauty of the Tisza offers an extraordinary opportunity for the development of tourism, which enables the general socio-economic development of the region, involving various stakeholders in the process of products and routes. Marketing includes digital and non-digital promotion, as well as the use of android and iOS platforms.
The tourist destinations under the IDENTIS project are: rural tourism, wellness and spa tourism, active and eco-tourism, cultural tourism and the industrial heritage route.
The project aims to increase the number of visitors to cultural heritage and attractions along the Tisza River, which will increase the number of tourists and nights spent, as well as revenues from the tourism sector and the service sector. The target groups of the project are: representatives of companies operating in the tourism sector, representatives of the media and the press, households and accommodation establishments and local citizens.
The priority is to create a strategy paper setting out the next steps to be taken in the joint action. One of the first issues to be addressed is the lack of common tourism products and itineraries that will launch the eligible area. The partners agreed that the unique advantage of the region is what the residents of the region, but mostly tourists, have to offer. The natural beauty of the Tisza offers an extraordinary opportunity for the development of tourism, which enables the general socio-economic development of the region, involving various stakeholders in the process of products and routes. Marketing includes digital and non-digital promotion, as well as the use of android and iOS platforms.
The tourist destinations under the IDENTIS project are: rural tourism, wellness and spa tourism, active and eco-tourism, cultural tourism and the industrial heritage route.
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