Butterfly.

Butterfly is a refreshing new take on social media as it looks to bring the genuineness out of friendships and step outside the often unhealthy social media world of today.

It is centered around getting people out and about. How? It incentivises these healthy and fulfilling social behaviours through our point scheme by which users will be able to compete for a myriad of prizes and different perks. Points can be earned through our many in-app features such as:

- Kaleidoscopes (Share pictures, post confessions and much more!)

- Meet (Get to know the vast and diverse student base around you!)

- Messaging (Stay in touch with those who matter the most)

But most importantly, through real world social interaction, such as organising events with your friends, attending them and meeting new people.

The idea is to bring out the best there is to be had from social media technology, not as a replacement for real-world physical interactions, but to support and enhance them wherever possible. Find new genuine connections and make the most out the friendships that set your heart on fire. Spread your social wings.